Something for the Weekend - Don't be Evil

As we know, Google are one of the worlds computing superpowers, constantly delivering world-class user centred tools and services. But did you know that the unofficial company motto is 'Don't be Evil'? One simple rule which underpins their whole proposition. They mean that they want top be transparent, make it just as easy to opt out of services as it is to opt in, top notch UX, building both reputation and credibility. Something which not all of their competitors can say. It’s a recognition that you can only damage a customer relationship by undermining it for a short term gains once.

Three little word of inspiration I think we all aught to adopt with the products and service we're involved with too.


Sources and Credits
http://en.wikipedia.org/wiki/Don't_be_evil

Something for the Weekend - Data is the New Oil

Just a very quick one this week... I came across a fantastic TED talk last week by David McCandless called 'the beauty of data visualization'.

McCandless shares some great examples (such as the 'billion-dollar-a-gram') of how to bring large and meaningless data to life visually. Data is rapidly increasing in value across organisations, gathering more data and working with it smarter nods at trend. Volumes and complexity of data won't be decreasing any time soon and those who can demystify and tap into it stand to carve a niche.

Click here to watch the talk

I'm not sure that data visualisation is generally thought of to be a typical BA skill - but we all know how hard it can be to communicate the complex to the uninitiated. Some great thoughts and ideas here to make your messages more impactful.