Something for the Weekend - Million Dollar Chair

As promised last week, I really want to spend some time digging into creativity over the next few weeks. The first example is a guy who's work I've admired for a few years now. Marc Newson is an industrial designer who this year was voted UK GQ Magazines 77th most influential person*. He's also in the record books, in 2006 his Lockheed Lounge chair sold at Sotherby's New York for a whopping $968,000 - the highest price ever paid for furniture by a living designer!

Newson designs across a vast spectrum (from door handles to space ships!) - incredibly diverse but much of his work follows certain themes; cellular structures, space age, organic shapes. Whilst watching the film Objectified** there was one aspect that particularly struck me about his creative process, he surrounds himself with objects and materials that he likes and engages with. These are not necessarily things he needs for his current projects but things he'd like to use some day or that act as sources of inspiration for him.

To me it seems like a deep rooted obsession with the materials he needs to work with, and possibly to take it one step further, actually being 'in tune' with them.

It's doubtful we'll find much useful inspiration in materials for what we do (but you never know), the main thing is having an eye to the outside world...

• Actively recognising experiences that you have with other companies that are particularly strong (or just as importantly, are weak) - try to deconstruct them and think about how they might have gone about creating them? For instance, I love that Apple offer to email you receipts when you buy something in store.
• Study User Interfaces (or components) that are world class or that simply do something complex elegantly. As an example, TheTrainline.com do a great job at displaying ticket types, prices and times on a single matrix.
• Keep abreast of technology breakthroughs - especially consumer end tech.

This isn't about copying and doesn't need to be obsession - it's about creating a world class frame of reference to build upon.


Sources & Credits
* GQ Magazine - 2010 GQ UK's list of 100 most influential people
**Objectified
Check out Marc Newson's work here