Happy Birthday to Wikipedia which celebrated it's tenth birthday last Saturday! Accessible to anyone with an internet connection, Wikipedia is probably one the biggest global collaboration projects ever conducted. It also contains an inconceivable amount of common interest and specialist knowledge topics, in total it has 3.5m articles, received 400m hits a month and has been edited 438bn times!The idea of crowd sourcing fascinates me. I recently read that Ohmy News, a South Korean news agency, uses 55,000 'citizen journalists' along side it's pay-rolled journalists to provide local perspectives on the countries events.
It seems to me that certain industries are very much embracing the idea of social collaboration. And the pattern / format is largely the same, a core group who provide structure and a large network of contributors.
I wonder how much this way of working will come into play in traditional industries over time? Perhaps setting up so groups of employees (or even end customers / public) would help positively shape services that they are offered by commercial organisation.
Great BAs always look to gain insights from colleagues or customers and therefore our roles are likely to be closer to this type of work than many others. The biggest challenges today are no doubt how wide you can cast the net and how much effort needs to be invested. How do we ensure that we can gain a representative sample of opinion? How do you get to the one superb idea? I wonder if online collaboration and perhaps a clear reward structure could facilitate a whole new era of insight, innovation and idea sharing.
Sources and Credits
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